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Startup Frameworks

starting

Earn The Right

Startup Execution Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

There Is No Money

How to Raise Pre-seed without Traction using practical signals and steps. Founder-first guidance to execute fast with proof.

Extreme Uncertainty

Extreme Uncertainty Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Think Big, Work Small

Think Big Work Small Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

How You Operate

How You Operate Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Becoming Core

How to Make Your Product Indispensable using practical signals and steps. Founder-first guidance to execute fast with proof.

Startup Outcomes

Startup Value Creation Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

problem

Validate the Problem

Validate the Problem Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Problem Impact Analysis

Problem Impact Analysis Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Investor Update

How to Write Investor Updates using practical signals and steps. Founder-first guidance to execute fast with proof.

Startup Value Chain

Startup Value Chain Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Startup Founder Tribe

How to Build a Startup Advisory Board using practical signals and steps. Founder-first guidance to execute fast with proof.

Solution First Glance

Solution First Glance Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Minimum Delightful Product

Minimum Delightful Product Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

The 5 Pillars

User Journey Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

market

StartUp Market Sizing

Startup Market Sizing Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Navigating Your Market

Navigating Your Market Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Your Atomic ICP

How to Define Startup Icp using practical signals and steps. Founder-first guidance to execute fast with proof.

Leadership Principles

Leadership Principles Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Activating Your ICP 5:5:5

Startup Cold Outreach Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Red Ocean vs Blue Ocean

Red Ocean vs Blue Ocean Strategy with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Ecosystem Mapping

Ecosystem Mapping Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Minimum Viable Offering (MVO)

Minimum Viable Offering Mvo Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

product

Outcome Driven Design

Outcome Driven Design Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

An AI First Strategy

Ai First Strategy for Startups for startups. Clear steps, examples, and FAQs to execute with speed and proof.

Observability Stack

Observability Stack Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Create Problems

Create Problems Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Product To Service

Product to Service Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

StartUp Pivot

Startup Pivot Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Tech Commandments

Tech Commandments Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

The Golden Handshake

The Golden Handshake Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

sales

Founder Led Sales

Founder-led Sales for startups. Clear steps, examples, and FAQs to execute with speed and proof.

Awareness Playbook

Startup Awareness Strategy with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Direct Sales (Top of Funnel)

Direct Sales Top of Funnel Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Sales Pre-Objections

Sales Pre Objections Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Chasing Product Market Fit

How to Find Product Market Fit using practical signals and steps. Founder-first guidance to execute fast with proof.

Product Led Growth

Product Led Growth Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

StartUp SaaS Pricing

Saas Pricing Strategy with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Hold The Line

Hold the Line Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

extras

The Kill Chain of Startup Execution

The Kill Chain of Startup Execution Framework with clear steps, examples, and FAQs. A founder-first playbook to execute with speed and proof.

Newsletters

SWOT Analysis for Startups

Learn how to use SWOT analysis to make better strategic decisions for your startup before investing significant resources in development.

Find Your Titan

Learn why proactively seeking mentors and advisors is crucial for startup success and how to build a powerful support network.

Startup Value Chain: Mapping Your Place for Client Success

Understand where your startup fits in the ecosystem and how to bridge the gap between solution and customer success.

Blog Posts

Resources

Zombie Startups: How to Spot, Resurrect, or Bury Them

A tactical, no-fluff guide to identifying zombie startups, diagnosing the hidden rot, and executing a revive-or-kill play within 90 days.

Vibe Coding Your MVP: The Complete Guide to Building a Startup in a Weekend

Learn how to vibe code your MVP in a weekend using AI tools. This step-by-step guide shows non-technical founders how to build, test, and launch their startup idea using Cursor, ChatGPT, and modern tools - no coding experience needed.

Startup Thought Leaders

Learn from the brightest minds in startups. Insights and lessons from experienced founders, investors, and operators who've shaped the industry.

StartUp TarPit Ideas: Why Some Startup Ideas Look Brilliant But Die in the Wild

A founder's field guide to seductive startup ideas that seem brilliant but collapse under real user behavior. Learn why these ideas fail and how to either walk away or beat them.

SCARF Model for Startups: Design Psychology for Product, Pitch & AI UX

Learn how startup founders can apply the SCARF model to reduce user friction, increase trust, and design emotionally resonant products using neuroscience-backed strategies.

StartUp SaaS Tech Stack

Discover the frameworks, tools, and platforms for building your SaaS startup in 2025. Curated recommendations from successful founders.

StartUp MBA: The Real-World Startup Education That Actually Matters

Forget the $200K degree. Learn startup execution the real way - by building, failing, and adapting inside a real startup. This is the StartUp MBA.

1000 Startup Mistakes You're Probably Making Right Now

A blunt, hilarious, and painful list of 1000 things startup founders always wish they'd done sooner. From legal to landing pages, this is your overdue startup checklist.

Startup Definitions

Comprehensive guide to startup terminology. From MVP to PMF, understand the key concepts every founder needs to know.

SEEDstrapping: The Smartest Way to Fund Your Startup in 2025

Raise small. Stay lean. Keep control. SEEDstrapping is how smart founders win. Learn the hybrid model of startup funding for 2025.

How to Start a Startup (Updated 2025 / 10 Steps)

Founder‑grade playbook for 2025: validate pain, form the right team, incorporate fast, ship an MVP, land paying pilots, and raise a focused pre‑seed. Real costs, tools, and a downloadable checklist.

How Much Equity Should I Give My Cofounder? | Startup Equity Calculator

A tactical guide and weighted calculator to help early-stage founders split equity with a cofounder. Built by a founder. Brutally honest.

Founder‑Market Fit: What It Is and How to Prove You Have It

A no‑fluff guide to founder‑market fit—why investors obsess over it and practical steps to demonstrate it.

Famous Startup Pivots: Non-Linear Paths to Billion-Dollar Companies

Explore the most famous startup pivots — Slack, Twitter, Pinterest, Instagram, YouTube, and more. Proof that startup success is rarely linear, but forged through detours.

Best Startup Books 2025 | Essential Reading for Founders

A curated collection of must-read books for founders. Deep insights on innovation, leadership, and startup psychology that survive the hype cycle.