Press Kit
James Sinclair
Serial Entrepreneur • Startup Advisor • Bestselling Author
"The Founder's Founder"
Available for interviews, speaking engagements, and media inquiries
Quick Facts
Personal
- Name: James Sinclair
- Title: Serial Entrepreneur and Startup Advisor
- Known As: "The Founder's Founder"
- Experience: 20+ years in startups
Reach & Impact
- Newsletter: 150,000+ subscribers
- Framework Downloads: 1+ million
- Book: Starting a Startup (Bestselling)
- Website: startuptoscaleup.com
About the Book
Starting a Startup: Build a Product People Want
Tagline: "Earn the Right to Win"
A blunt, practical guide that shows first-time founders how to avoid building unwanted products, validate their market, and turn nothing into something customers will pay for.
"90% of startups fail because founders chase ideas instead of solving real problems. Starting a Startup strips away the myths and fluff, delivering a no-excuses playbook for validating demand, building something people actually pay for, and executing faster than your competition."
Key Quotes
"If you build it, no one is coming. Prove demand first or you're guessing."
"The fastest team to learn wins—not the richest, not the loudest."
"Failure is the tuition you pay for a real education in startups."
About James Sinclair
Short Bio
James Sinclair is a veteran entrepreneur with multiple exits and two decades mentoring founders. His weekly insights reach 150,000+ founders, and his frameworks have been downloaded over 1 million times. His approach isn't academic; it's forged from real-world trenches, offering an authentic, actionable roadmap for founders willing to put in the work.
Long Bio
James Sinclair is the founder's founder. A serial entrepreneur with multiple exits who thrives in the chaos of early-stage startups. Where ideas are half-formed, and nothing is certain, James is the guy they call to help founders battle through the messy middle, uncover the real potential, and transform ideas into something customers actually want to buy.
He's guided ventures through Y Combinator and TechStars, worked with founders from Uber, Intel, and Meta, and built a reputation as the go-to strategist for turning dreams into viable, market-ready businesses.
Beast Mode App
GM Dashboard Audiobook
Beast Mode transforms drive time into learning time, delivering James Sinclair's bestselling startup playbook directly through GM dashboards. No phone required, no pairing needed - just pure, focused startup education optimized for the road.
- Platform: Android Automotive OS (GM vehicles)
- Availability: Free to all GM drivers
- Download: Search "Beast Mode" in GM's in-car app store
Beast Mode Interface
Key Statistics
Newsletter Subscribers
Framework Downloads
Years Experience
Founders Mentored
Notable Quotes & Soundbites
On Startup Success
"Build something people want, that they will pay for, do it fast, keep it lean, and have a great set of people around you."
On Market Validation
"Before I build, I'm going to make sure it's something people actually want. My proof will be having a line of people ready to buy it."
On Creating Luck
"Luck is not about waiting for lightning to strike. It's about building a long lightning rod and running around in a thunderstorm wearing a metal jacket."
On the Beast Mode Strategy
"No one bothers a driver setting up their new car. That moment is pure, focused attention and impossible to buy. It's finding overlooked opportunities and getting there first."
Interview Topics
James Sinclair is available to discuss:
- Why 90% of startups fail and how to avoid common pitfalls
- The "Earn the Right to Win" methodology for first-time founders
- Distribution strategies and finding overlooked market opportunities
- The future of in-car experiences and automotive platforms
- Startup validation techniques and customer development
- Building products people actually want to pay for
Media Assets
Photography
Professional Headshot
Podcast/Speaking
Book Images
3D Book Cover
Flat Book Cover
App Screenshots
GM Dashboard Interface